Mamas have breastfeeding goals
Earlier in June reports came out that indicated most women don’t meet their OWN breastfeeding goals. This isn’t my goal for them. This isn’t the government’s goal for them. This is THEIR goals. So STOP helping Nestle (AKA Gerber) and Enfamil promote their products. This promotion type (direct to moms) is against the World Health Organization’s code on marketing of breastmilk substitutes.
One stat said”More than 85% of new moms said they intended to breastfeed for three months or longer, but just 32.4% met their mark.
Many have stopped before they left the hospital. Formula companies are in almost all hospitals in the US, leaving samples to moms before they can even see a lactation consultant.
I posted earlier about Enfamil… but now I see people are doing the same for Gerber (which is really Nestle’).
Yes, I will continue to stop following any mom blog who shows up with one of these promos in my news feed.
Again, MOMs have goals and when bloggers market on behalf of formula companies, those mamas aren’t being supported to reach their own personal goals.