Kohl's Cares books

Promoting literacy with a little fun

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While it would be ideal if we all had intrinsic motivation to do all that needs to be done. But, the fact is, we don’t. And, neither do kids. When it comes to teaching kids to love books, exposure can help, but sometimes it takes a little extra boost to encourage kids to sit down and read a good book.
In exchange for this post, I was able to read some of these books with my son, and my daughter is reading them too! Show your readers how they can give birthday or baby shower gift that gives back with children’s books and soft toys from the Kohl’s Cares® summer collection. The pieces are priced at just $5 each, with 100 percent of the net profit supporting children’s health initiatives nationwide.

Kohl’s Cares Books and Plush Summer Books

The summer collection of Kohl’s Cares books and plush is available now through June 25 at Kohl’s Stores nationwide and online at Kohls.com and includes:

  • Penguin on Vacation book, Penguin’s Big Adventure book and penguin soft toy
  • Board Book Set and clownfish soft toy
  • Found book and bear soft toy
  • Stormy Night book and dinosaur soft toy

Kohl’s Cares

To date, Kohl’s has raised nearly $300 million through the Kohl’s Cares merchandise program. To reinforce the company’s commitment to children’s health, Kohl’s has donated financial support to hospitals across the country. The donations fund hospital outreach programs focused on children’s health initiatives and address the specific issues needed most in each hospital’s community. These tailored programs provide vital resources to families at no cost and include topics such as injury prevention, asthma awareness, dental care, and fitness. A complete list of hospital partners is available online.

Promoting Literacy

When it comes to promoting literacy fun, know that we are competing with everything from XBox and Minecraft, to Youtube and toys. We may be able to restrict screen time, but we also need to find ways to encourage children to choose to listen in on stories. Kohl’s Cares offers the opportunity to encourage your kids to snuggle with their new stuffed animal and listen in (or read!) the story.

While many commercial books come with potential stuffed animals, many are also connected to movies and other media – which may defeat the point of encouraging reading. If the book just makes the kid want more TV, it may be useful, but I like that these books and stuffed animals are less expensive than the ones branded for a movie. Plus, the storylines are a bit more cohesive too, since they’re written to tell a story more than they’re written to fit a movie into 150 words!

What is your favorite way to encourage literacy?

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